UK
Legal

Affiliate Disclosure

Last updated: 2 November 2026

THE SHORT VERSION

Some links to retailers may earn us a small commission if you buy something. It never costs you a penny more, and it never changes what we tell you to buy.

What an affiliate link is

When a guide lists a material — wall plugs, filler, a length of skirting — we show buttons to look it up at UK retailers. Some of those may be affiliate links: if you click one and buy something, the retailer may pay us a small percentage of the sale as commission.

You pay exactly the same price either way.The commission comes out of the retailer's margin, not your pocket.

Which retailers — and which ones pay us

We link to these UK retailers:

  • Swift Direct Blinds — affiliate link, earns us commission, shown only on guides about blinds, curtains and window dressing and only beside blinds, curtains, poles and tracks
  • Travis Perkins — affiliate link, earns us commission, shown only beside building materials, fixings, sealants and adhesives
  • Tooled Up — affiliate link, earns us commission, shown only beside tools and tool accessories
  • Machine Mart — affiliate link, earns us commission, shown only beside power tools and machinery
  • B&Q — plain search link, earns us nothing
  • Amazon — plain search link, earns us nothing

Not every retailer appears on every line.A retailer that only sells one kind of thing is shown against the guides and the materials it actually suits. A blinds specialist has no business on a guide about bleeding a radiator; a builders' merchant has no business beside a tape measure. Padding every line with every link would be selling at you rather than helping you.

So on a curtain pole guide the pole itself links to the blinds specialist, the wall plugs to the builders' merchant, and the drill bit to the tool shop. The last two in the list above have no such rule and appear on every line, so there is always somewhere to buy anything. The note beside the links names whoever is on that particular page.

Where we are today — being straight with you

We are in 4 affiliate programmes, all through the affiliate network Awin: Swift Direct Blinds, Travis Perkins, Tooled Up, Machine Mart. Those links carry our publisher ID and a tag saying which guide you came from, so we can see which guides are useful enough that people buy from them.

Every other retailer above is a plain search link. We are not in their programmes, so those links earn us nothing at all. We have applications in with other retailers; if any are accepted they will appear in the list above, marked as earning, on the same day the links change.

How this affects our advice — it does not

This is the part that matters, so we will be blunt about it.

  • Our guides are written first, and materials are listed because the job needs them. Commission plays no part in what a guide says.
  • We do not accept payment from retailers or manufacturers to recommend a product, and we do not write sponsored guides.
  • We link to several retailers for the same item so you can compare, rather than pushing you at one.
  • We would rather tell you that you do not need something than sell you it.

Every affiliate link is marked up as sponsored, opens in a new tab, and carries a short note where it appears. If you would rather not use them, search for the item yourself — that is completely fine.

Advertising

The free plan is supported by ads. Paid plans — including the one-off Basic plan — remove them entirely. Ads are never dressed up as guide content.

Cookies

HomeGraft itself uses strictly necessary cookies only: they keep you logged in and keep the payment flow secure. We do not run third-party analytics or tracking cookies.

If you click an affiliate link, you leave our site through Awin, and Awin sets a cookie in your browser so the retailer knows the visit came from us and can pay the commission. That happens on their side, when you click — never just from reading a guide. If you would rather avoid it, search for the item yourself instead.

Retailer cookies are different.When you click through to a retailer, they may set their own cookies — including one that records that you arrived from us, so any commission can be attributed. That happens on their site, under their cookie policy and their privacy policy, and it is outside our control. You can decline or clear those cookies in your browser, or on the retailer's own consent banner.

Full detail on the data we hold is in our Privacy Policy.

Questions

If anything here is unclear, or you think a guide is steering you wrongly, please tell us at hello@homegraft.co.uk. We would genuinely rather know.

See also Privacy Policy and Terms of Service.